Carin Jora卡琳喬拉和融潤的聯手，在2700平米的建筑空間中延續(xù)奢侈品“藝術館”為設計原點和視覺表達，通過產品自身的特性，在空間上融入當代文化的藝術，讓光影，色彩，功能等成為展廳的設計主題。

Carin Jora and Ronrun have joined forces to continue the luxury "art gallery" as the design origin and visual expression in the 2,700-square-meter building space. Through the characteristics of the product itself, it integrates the art of contemporary culture in the space, allowing light and shadow, Color, function, etc. become the design theme of the exhibition hall.

設計的開端，始于要通過空間來表達一家公司的視野。作為公司展廳兼辦公空間，項目設計的難度在于如何展示，當人走進這個空間感受到什么，通過每個空間不同的設計旋律，創(chuàng)造多種可能的體驗。Carin Jora卡琳喬拉專注品質、苛求細節(jié)在本次總部展廳的設計合作上選擇與國際多個頂級品牌指定合作商的融潤來進行整體呈現。

The beginning of design begins with expressing a company's vision through space. As a company exhibition hall and office space, the difficulty of project design lies in how to display, what people feel when they walk into this space, and create a variety of possible experiences through the different design melodies of each space. Carin Jora focused on quality and demanded details. In the design cooperation of the exhibition hall of the headquarters, she chose Ronrun, a designated partner of many top international brands, for the overall presentation.

融潤超級定制 X

Carin Jora卡琳喬拉

項目名稱：Carin Jora卡琳喬拉展廳辦公室項目

項目內容：卡琳喬拉展廳設計、辦公室設計、室內設計

項目面積：2700平米

項目地點：廣州·花都

項目時間：2022年

設計方：融潤設計

Project Name: Carin Jora Showroom Office Project

Project content: Carin Jora showroom design, office design, interior design

Project area: 2700 square meters

Project location: Guangzhou·Huadu

Project time: 2022

Designer: Ronrun Design

△項目平面圖

本次項目融潤設計團隊主要圍繞Carin Jora卡琳喬拉獨特的風格故事 —— 以“簡約不等于簡單”的設計語言與精致的元素共存于同一空間中，既鏈向一種更普適于現代審美的風格性格，也回應著Carin Jora卡琳喬拉的品牌內核質感。

The Ronrun design team of this project mainly revolves around the unique style story of Carin Jora—the design language of "simplicity does not mean simplicity" coexists with exquisite elements in the same space, which not only links to a more common modern style The aesthetic style character also responds to the core texture of the brand of Carin Jora.

△設計效果圖

品牌前廳

Brand Front Office

△設計效果圖

△現場實拍

對空間和產品的體驗接觸，從展廳前臺區(qū)域即開始；利用展廳入場區(qū)域，我們打造出一個簡潔大氣又有設計特色的接待區(qū)域。深灰色系巖板結構的前臺，背景墻以鏤空花瓣透出的光共同營造出一份雅致且簡潔、柔和且利落的空間區(qū)域，大圓形的吊燈裝飾呼應著Carin Jora卡琳喬拉的品牌調性。

Experience contact with space and products starts from the front desk area of the exhibition hall. Using the entrance area of the exhibition hall, we created a simple and elegant reception area. The front desk with dark gray rock slab structure and the background wall create an elegant, simple, soft and neat space area with the light from the hollow petals on the background wall. The large round chandelier decoration echoes the brand tone of Carin Jora sex.

展廳外立面

Outer facade

△現場實拍

展廳外立面以橫縱細紋形成的簡潔幾何陣列圖形與夾絲玻璃等特殊工藝融入外立面；門框采用玫瑰金屬的材質，簡單的線條構成華麗的圖形，玫瑰金屬與夾絲玻璃工藝，在燈光的加持下營造出聚焦而豐富的視覺層次。

The facade of the exhibition hall is integrated into the facade with a simple geometric array pattern formed by horizontal and vertical fine lines and special techniques such as wired glass; the door frame is made of rose metal, and the simple lines form a gorgeous figure. Rose metal and wired glass technology, With the blessing of lighting, a focused and rich visual hierarchy is created.

△現場實拍

Carin Jora卡琳喬拉標識以中英文組合的形式出現在門頭頂部，作為品牌特定視覺符號而存在。整體上更為輕盈與通透，進一步弱化了內外空間的邊界感。

The Carin Jora logo appears on the top of the door in the form of a combination of Chinese and English, and exists as a brand-specific visual symbol. On the whole, it is lighter and more transparent, further weakening the sense of boundary between internal and external spaces.

展廳空間

Showroom space

△設計效果圖

展廳空間設計采用高貴典雅的米白色作為主色調，同時在軟裝上采用品牌棕色和高級黑做點綴，提取品牌內在屬性的色彩與材質，讓空間的視覺基調有了合宜而富有韻律的載體，使空間回歸品牌本源。

The space design of the exhibition hall adopts noble and elegant off-white as the main color, and at the same time, the soft decoration is embellished with brand brown and high-grade black to extract the color and material of the brand's intrinsic attributes, so that the visual tone of the space has an appropriate and rhythmic carrier. Bring the space back to the origin of the brand.

△現場實拍

展廳里面植入更具體的展柜工藝工法體系及品牌實力展示，讓整體空間更具專業(yè)感和區(qū)域屬性；展柜以獨特的材質質感和藝術品味，由外到內不斷深入，調動情緒，從而更好地欣賞商品，傳遞生動的感知。

In the exhibition hall, a more specific showcase technology system and brand strength display are implanted to make the overall space more professional and regional; With unique material texture and artistic taste, the showcase goes deeper from the outside to the inside to mobilize emotions, so as to better appreciate the products and convey vivid perceptions.

△現場實拍

展廳陳列的每一個展柜，擺放的每一張椅子，每一個細節(jié)都極致考究，充滿了美學和藝術的同時，讓顧客的需求都能夠被設計用心地呵護到。更趨整潔及陣列式的產品展示，優(yōu)化著客戶的選購體驗。

Every showcase displayed in the exhibition hall, every chair placed, and every detail are extremely exquisite, full of aesthetics and art, and at the same time, the needs of customers can be carefully cared for by the design. The more tidy and arrayed product display optimizes the customer's shopping experience.

△現場實拍

“顏值”與“感性”之外，連接消費者對于購買選購的功能需求 ，在消費者逛店進程中明確傳遞出奢侈品的核心價值的感知。

In addition to "appearance" and "sensibility", it connects consumers' functional needs for purchasing and purchasing, and clearly conveys the perception of the core value of luxury goods in the process of shopping for consumers.

△設計效果圖

△現場實拍

通往其他區(qū)域的走道巧妙置入櫥窗景觀，讓整個空間的展陳氛圍不失柔和、自然屬性；簡約格柵，通過空間陳列設計，承載著產品的故事與細膩的人文關懷。

The aisles leading to other areas are subtly placed in the window view, so that the display atmosphere of the whole space is soft and natural;The simple grille, through the space display design, carries the story of the product and delicate humanistic care.

△現場實拍

我們深信，品牌與產品最本質內核的價值，有著持續(xù)新生的力量。客戶的體驗，產品與場景缺一不可，本項目的空間設計即圍繞奢侈品“藝術館”而展開。簡約而不簡單的設計語言，滿足消費者審美的“奢侈品”消費場景，無論是空間中的產品場景或者功能區(qū)域，都能感知到被精心雕琢的設計美感。

We firmly believe that the most essential core value of brands and products has the power of continuous regeneration. Customer experience, products and scenes are indispensable. The space design of this project revolves around the luxury "art gallery". The simple but not simple design language meets the "luxury" consumption scene of consumers' aesthetics. Whether it is a product scene or a functional area in the space, you can feel the beauty of the design that has been carefully crafted.

注：以上為展廳空間分享，其他空間敬請期待！